Business Plan Essay Example | Topics and Well Written Essays - 3750 words - 2

Business Plan - Essay Example this business plan is the depiction of the strategy and vision of the business and shall form the guide to the development and growth of the business to achieve global success (Nikolai, 2014, 51). The aims of the company include achieving sustainable profitability and meeting customer needs fully to ensure a high satisfaction rate that can only be ensured through coherence in different company elements including marketing, operations, planning, and sales, among others. The coherence in these business elements is to be achieved through the use of the business plan. T.S. Akuma Handcrafted Jewelry store focuses on youth as the primary target market through sales to older community members and the young one sis also a possibility especially for referrals and customized products. The choice of the target market was necessitated by the high preferences for specialty jewelry and customized ones. Offering different color combinations and choices of varied styles to meet their personality and dressing type will form the main service offered by the company to ensure the clients are satisfied with their purchases and that the jewelry bought fit well with their needs and will be very willing to refer others augmenting word of mouth advertising (Chevalier & Mayzlin, 2006, 347). Industry trends favor the establishment of the business owing to the increased preference for jewelry by both the young and the older members of the community. The jewelry stocked at T.S. Akuma Handcrafted Jewelry is affordable yet trendy and are in a position to be worn with official and non-official attire allowing the customers to wear the jewelry on all occasions. These characteristics ensure the success of the business owing to the complementary industry trends. Several objectives are to be achieved with the establishment of T.S. Akuma Handcrafted Jewelry and will be anchored on the successful implementation of the strategies and visions in the business plan. The objectives include: Having

Violence Against Women Assignment Example | Topics and Well Written Essays - 750 words

Violence Against Women - Assignment Example The Dreamworlds 3 was produced in the year 2007. It is a documentary that presented the history of music using MTV’s with sexual imageries in order to draw the attention of people. It presented the reasons behind that sexual imageries in music videos are all about women. In this documentary, sexual imageries of women are presented as to attract men, desiring for sex in the absence of men, and the quality of being a feminine is always over powered by powerful men. It also presented some aspects how women attract men through their dresses, movements of the body and using energetic activities. It also presented how pornographic imaginations, ways of how women look in the video degrade women. At the end of the documentary, the film maker gives the purpose of this film and presented statistics about some violence of women particularly in America. From the video I do believe that the film maker’s message is for the betterment of a society that has a revolting behavior. These music videos are reflections of how society thinks about women who are lesser than men. Women are always considered sexual prey, for example, in school campuses in which fraternities exist. In order to enter into that kind of organization, violent sex should be done. Aside from using alcohol, facilitation of rape is practiced in order to give emphasis on the importance of maleness among the members but this thing lowers the position of women in the eyes of the members of this kind of group. In my opinion, the film does not obliged viewers to adopt the conclusion of Jhally but instead to develop their own critical eyes and to convey the breeds of these sexual images that can be found in music videos. These music videos breed violence against women such as rape, sexual assaults, harassments, verbally and physically. One of the most violent breeds of the combination of music and pornography in music videos is rape. Women’s appearance is one of the main reason men do this kind of violence to women. It is considered that the appearance of women made men helpless in terms of sexual pleasure. Men see the appearance of women especially the way they dressed. If a woman dresses with a very seductive way then some men think that the woman is seducing although the woman does not have that kind of intention. But many don’t agree with the idea that to avoid getting rape is to avoid dressing in a seductive manner. In the year 2011, at Toronto, there was a so called â€Å"slutwalk† wherein many marched for the purpose of not agreeing with the advise of a police officer telling students that the best way to avoid getting raped was to avoid dressing like a ’slut’. These people who participated in the said slutwalk are claiming that instead of telling to the women on how they dress, they should focus and warn those that are abusing women to avoid abusing and assaulting women so that they will avoid going into jail. They are angry for blaming th e women of such violence that are happening to them. Women are the main victims but in the end they are being blamed for what is happening to them. Pornographizing is one of the main issues that lead to the violence of women. Men are relating to the images of women. Images such as in music videos which have sexually images that excites and wrings for sexual desire. Because of these images, it may lead

The Negative Impact of Celebrity Fashion on Teens Essay Example for Free

The Negative Impact of Celebrity Fashion on Teens Essay Teens find brands to be something that will make them look â€Å"classy† as many teens say today at school. Teisha-Vonique Hood from SMU stated that when people associate themselves with a particular brand or branded image, they immediately assume a new identity that is in some sense, confined to the societal points of that brand. They classify themselves through the brands they wear and it makes them feel like they fit in. There is always that new shirt or those new jeans or just some new trend that happens to begin. Teens may feel like if they don’t have the latest brands, they aren’t worthy or not able to fit in and be themselves. Also, teens find themselves to be a little under-confident or intimidated by other people in their school. Ehow contributor, Ashton Pittman said that many teens pick up on fashion trends in an effort to stave off humiliation and mocking from peers. The majority of teens in high school have a fear of getting bullied or excluded. They use fashion to hide their fear and to feel more confident on who they are, or who they are trying to be. Their attitude towards fashion and the way society shows it to be can change a lot of teens’ opinions. Stated in SMU study, as a result of this need for peer acceptance, teenagers are receptive to characteristics such as character, personality, etc. Since a lot of teens try to find their identity through high school and fashion, it can ultimately change not only their personality, but their character towards other people and family. Tying into this, celebrities are a big impact on teen fashion. Ashton Pittman also states that often, fashion for teenagers is the result of the desire to be like a celebrity. Teens look at celebrities and say â€Å"Oh well if they can wear that, then why can’t I† and most of the time they end up giving the wrong idea to their friends and people around them. Have you ever tried to dress some way so that others accept you? A lot of teens don’t realize that this is an issue on their everyday life because they are so caught up with trying to fit in. Just because other teens have the latest brand and you don’t, doesn’t mean that you aren’t unique.

Slavery in The United States Essay -- American History

The term slave is defined as a person held in servitude as the chattel of another, or one that is completely subservient to a dominating influence. The most well known cases of slavery occurred during the settling of the United States of America. From 1619 until July 1st 1928 slavery was allowed within our country. The first slave in America were brought over in the slave trade to help with work on plantations and in return they received housing and food. However these slaves weren’t the first. The first slaves were actually enslaved, because of war, destruction, debt and crime as stated in the Locke and Slavery packet. Slavery was a practice that was very common, but was obviously an immoral idea. After many years of persecution people began to come to their senses and stick up for the ...

Politics and Film: Role of the President in Films Compared to Reality Essay

Concept of the American Presidency in Law 2   We start with a quote from Clinton Rossiter in his book The American Presidency   (1987).   What he said about the American President then remains true today. He remains today, as he has always been, the ceremonial head of the government of the United States, and he must take part with real or apparent enthusiasm in a range of activities that would keep him running and posing from sunrise to bedtime if he were not protected by a cold-blooded staff.   Some of these activities are solemn or even priestly in nature; others, through no fault of his own, are flirtations with vulgarity. The long catalogue of public duties that the Queen discharges in England, the President of the Republic in France, and the Governor-General in Canada, is the President’s responsibility in this country, and the catalogue is even longer because he is not a king, or even the agent of one, and is therefore expected to go through some rather undignified paces by a people who think of him as a combination of scoutmaster, Delphic oracle, hero of the silver screen, and father of the multitudes.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The United States Constitution provides for the powers and duties of the Chief Executive in Article 2. (US Constitution)   It is in that document where the term, qualifications and primary duties of the American President is primarily written.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Notably, the Article presents the American President as the Commander in Chief, the Chief Appointing Officer, the Chief Foreign Minister and the Chief Executive as a whole.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   As the Commander in Chief, he can call citizens into actual service of the United States. As the Chief Appointing Officer, he has the power to appoint public ministers and consuls, Ambassadors, Judges of the Supreme Court and all other officers of the United States subject to qualifications also written in the Constitution. As the Chief Foreign Minister, he also has the power to enter into treaties.  Ã‚   This power to enter into treaties is limited by the Constitution through the requirement that Advice and Consent be given by the Senate.   This consent is manifested by the required two-thirds concurrence needed in order to pass the treaty.   In the exercise of this function, the President receives Ambassadors and Public Ministers.   This is commonly seen in State Dinners and Parades that are hosted by the White House for visiting foreign heads of state. Lastly, as the Chief Executive he has the power to grant reprieves and pardons. He also has the duty from time to time to give Congress the Information as to the State of the Union.   This is the more popular address by the President to the Congress known as the State of the Union Address.   This enumeration is in no way exclusive.   The power of the chief executive is further elucidated in the study of Constitutional Law.   These powers are limited by the Constitution but continually defined by the statues, executive orders and by jurisprudential law. Concept of the American Presidency in Movies Our concept of the American Presidency is very much molded by the movies we see in Modern Cinema.   Whether it is Michael Douglas playing opposite Annete Benning in the American President or Harrison Ford in his role in Air Force One, the persona of the Presidency is much understood by the laymen using these actor’s works. The American President mentioned above was a movie shown in 1995.   It was a romantic comedy directed by Rob Reiner and written by Aaron Sorkin. It stars Michael Douglas, Annette Bening, Martin Sheen and Michael J. Fox. In the film, Democratic President Andrew Shepherd (Douglas) is a widower who pursues a relationship with a political lobbyist by the name of Sydney Ellen Wade (Benning).   At the same time, Sydney had just moved to Washington to win passage of an environmental bill she is lobbying for. Shepherd is portrayed as an extremely popular president who is seeking to run for re-election with a 63% approval rating.  Ã‚   The President’s men led by his Chief of Staff Aj McInnerny (Martin Sheen) is seeking to make use of this very high approval rating in order to pass a moderate crime bill.   The bill is problematic.   It has little support from both Democratic and Republican Senators.   Republicans and Conservatives do not want the bill while Democratic allies think the bill is too weak to pass.   However, if the administration can pass the bill, the President is almost a sure-win for re-election.   It would show the strength of Shepherd’s popularity. The President of France is featured in the plot when it arrives for a state visit.   The President is placed at an awkward situation when he has to find a date for the event.   His cousin who was supposedly accompanying him suddenly fell ill.   Shepherd was already a widow from the start of the movie. The President’s attention soon focuses on the attractive Sydney Ellen Wade (Bening), who has just moved to Washington, D.C. to work for an environmental lobby in the attempt to persuade the President to pass legislation committing his Administration to substantially reduce carbon dioxide emissions.   The President is intrigued by Wade and a curious and innocent exchange sparks a romantic air between the two.   This is the scene in the Oval Office where Sydney cannot seem to find the right door to leave the office. At the same meeting, Shepherd strikes a deal with Wade: if she can secure a certain number of votes for the environmental bill, he will deliver the rest. He believes Wade will not be able to get enough votes to meet her obligation, thus releasing Shepherd who will be seen to have tried, without being blamed for failing. During the state dinner, as well as subsequent occasions (during which Shepherd acts as pursuer), the couple fell in love. The relationship, as well as Shepherd’s politicking down the middle, results in a decline in his popularity. The President’s precarious situation is exacerbated by the impending failure of his crime bill. Eventually Wade does manage to get enough votes to meet her part of the deal. Before she can tell Shepherd, he discovers that three Congressmen from Michigan are willing to deliver their votes if he shelves the environmental bill. As he is exactly three votes short, with no other apparent options to acquire them, he agrees, betraying Wade, who breaks up with him. The film builds to a climax timed to coincide with the State of the Union, planned as a conciliatory, non-partisan event. However, ruminating on Wade leaving him and his sacrifice of a bill he believes in for the sake of a bill he doesn’t really believe will have much effect, Shepherd has a change of heart. He makes a surprise appearance in the White House press room to rebut the Republican attacks on his values and character, and then sends the controversial environmental bill to Congress, promising that he will write a stronger crime bill in due time, and fight for that as well. His passionate defence of what he believes, in contrast with his earlier moderate conciliation, galvanizes the press room and his staff. His speech writer Rothschild has only half an hour to re-write the State of the Union speech to reflect the new, confrontational tone of the administration – yet seems happy about the challenge. Wade comes back to him, arriving in the Oval Office just before he leaves for the Hill leading to a reconciliation. The movie ends with Shepherd entering the House to rapturous applause.   (Wikipedia, The American President) On the other had, Air Force One is a 1997 action film starring Harrison Ford and Gary Oldman. Ford plays President James Marshall.   In a speech in Moscow, he announces in a speech that the United States will not negotiate with terrorists, after an operation by U.S. and Russian Federation special forces captured the tyrannical leader of Kazakhstan, General Ivan Radek (Jà ¼rgen Prochnow). On his way back to the US, Soviet neo-nationalists posing as a news crew have infiltrated the plane. The terrorists storm the plane and take hostages. Several others are killed during the shootout, including the military officer charged with carrying and protecting the nuclear launch codes of the United States Strategic Command (carried in a briefcase known as the football). The flight crew declares an emergency and prepare to land at Ramstein Air Base, Germany. Secret Service agents evacuate the President to an escape pod. At the last moment, Marshall flees the escape pod and retreats to the baggage deck. The terrorists kill the pilots and take control of the plane, which takes off again, to the surprise of standby Ramstein crew. In Washington, D.C, Vice President Kathryn Bennett (Glenn Close) arrives at the White House, assessing the situation alongside the Secretary of Defense Walter Dean (Dean Stockwell) and other officials; they soon learn that Marshall did not board the escape pod. The terrorists call the Vice President, demand the release of General Radek, and threaten to begin executing hostages. Meanwhile, Marshall is still on the plane.   While attempting to call the White House, a second terrorist finds Marshall and detains him; nevertheless, the call reaches the Situation Room. Marshall manages to covertly order an attack on Air Force One so he can subdue the terrorist. The plan works, and Marshall attempts a fuel dump to land the plane. Recognizing the presence of someone on the baggage deck, Korshunov executes Deputy Press Secretary Melanie Mitchell in an effort to force Marshall’s surrender. While two of the terrorists attempt to restore the fuel controls, Marshall slips by and takes another terrorist hostage, using his keys to free the hostages. Korshunov forces the President to call Petrov to secure Radek’s release. In Washington, Dean persuades the Cabinet to sign a Presidential Incapacitation Document, but Bennett refuses to sign it. As Radek’s release is prepared, Marshall and the hostages free themselves and kill the remaining terrorists, but Korshunov captures Grace and also shoots Chief of Staff Shepard and flees to the parachute ramp. In a vicious fight, Marshall manages to eject Korshunov from the aircraft by deploying the latter’s parachute while it is wound around his neck. Marshall calls Petrov before Radek’s release, and prison guards kill the former general as he flees. Kazakh MiG fighter jets loyal to Radek reach Air Force One and inflict serious damage on its engines and maneuvering mechanisms. U.S. fighters intercept and fend off the hostile aircraft just in time to save the President’s plane. With Air Force One unable to land, an air-to-air ropeline rescue is arranged. Before the evacuation can be completed, the plane begins a rapid descent with Marshall, Gibbs, Major Caldwell, and a rescuer. Marshall insists on rescuing his family and then a wounded staff member before he evacuates the plane. Once it is the President’s turn to leave, Gibbs drops all pretense, killing two of the others. Marshall fights with Gibbs, and escapes on the ropeline, leaving Gibbs aboard the 747, which crashes into the sea. The C-130 rescue aircraft announces that it is now â€Å"Air Force One†, and the film ends with the plane flying toward safety with the F-15s flying and the First Family aboard. (Wikipedia, Air Force One (film)) Discrepancy between the Two Concepts   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The difference between the concept of the American President we seen on Film and in Reality is surprisingly little.   Moviemakers do not depart a whole lot from the concept of the American President we see in reality in order to create a semblance of such a reality with the viewer.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Our discussion on the broad roles of the American President is seen in both movies summarized.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The role of the American President as the Commander in Chief is seen in both movies.   In the American President, Shepherd ultimately orders an attack interrupting his date with Sydney Ellen Wade.   Upon advise of his military generals, Shepherd makes a tough decision of ordering such an attack.   He does this after taking into account the casualties in the lives of innocent civilians working at the military base.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In Air Force One, the power is highlighted from the fact that controls to the US military arsenal are with the President.   One of the guards holding the computer to access such controls is killed in one of the shootouts.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The role of the American President as the Chief Foreign Minister is seen in the American President.   The visit by the President of France plays a central role in the movie.   This is the pivotal moment when President Shepherd asks Sydney to go out with him.   This part of the movie exhibits the role of the President in receiving heads of states.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The role of the American President as the Chief Executive Officer is seen in both movies.   In the American President, President Shepherd ends the movie in thunderous applause by addressing Congress in his State of the Union Address.   In Air Force One, we seen this aspect of the Presidency when the Joint Chiefs of Staff asks the vice president to take over the duties of the Presidency.   This exhibits the limits of the presidency and situation of vacancy upon death, resignation, or incapacity of the President. Conclusion Our concept of the American Presidency is very much molded by the movies we see in Modern Cinema.   Whether it is Michael Douglas playing opposite Annete Benning in the American President or Harrison Ford in his role in Air Force One, the persona of the Presidency is much understood by the laymen using these actor’s works. The difference between the concept of the American President we seen on Film and in Reality is surprisingly little.   Moviemakers do not depart a whole lot from the concept of the American President we see in reality in order to create a semblance of such a reality with the viewer. References: Rossiter, C. (1987).   The American Presidency. USA: The John Hopkins University Press. The United States Constitution Wikipedia (8 November 2007). The American President. Retrieved November 12, 2007, from http://en.wikipedia.org/wiki/The_American_President. Wikipedia (11 November 2007). Air Force One (Film). Retrieved November 12, 2007, from http://en.wikipedia.org/wiki/Air_Force_One_%28film%29.

Why We Must Change Renewable Energy - 2517 Words

Why We Need To Change To Renewable Energy The Earth is dying at an extreme rate and will continue to do so unless we switch to renewable energy, to help fight and prevent the effects of using fossil fuels. Many people will say that we need to switch to renewable energy and that our planet is suffering from global warming, while others will say that global climate change is a natural occurring event that does not to be worried about. Many people in the modern generation have grown up with a big emphasis on how we need to change our daily habits in order to protect the world and preserve the life on it. The reason as to why many people will say this, is because for about the last fifty years’ scientist have been saying that we need to cut back on our fossil fuels and use more renewable energy, in hopes that we can stop the effects of global warming and reverse some of them over time. This issue of if we should switch to renewable energy is a topic that many people feel very passionate about and will live their lives in order to cut back on the use of fossil fuels in their daily lives. Sometimes there will be a person who does not share the same views as the rest of the people and they will not be looked upon very highly by most people, but in order you say that global warming is an issue, both sides need to be heard and explained so that the average person can make the best educated decision. Global warming is most of the time presented as an easy to understand fact that canShow MoreRelatedRenewable Energy Resources928 Words   |  4 Pagesthat 86% of our energy comes from nonrenewable, polluting, costly fossil fuels and only 14% is renewable is diabolical. Why must we harm our environment to contribute to our energy production when renewable energy sources are so abundantly present so that we may be symbiotic with nature? 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We can call or text our friends and family immediately or drive to their house whenever we want. Moreover, we do not need to wash cloths with our hands. Technology helps us to save a lot of time to do other things. On the other hand, these advantages make us more and more rely on technology. Actually, technology consumes a lot of energy or electricity every day. Nowadays, many countries choose to burn fossil fuel toRead MoreEarth Science : Critical Thinking Exercise Questions1702 Words   |  7 Pagesand explain why it is a conflict. The climate is changing and this comes with the result of temperatures rising, polar ice caps melting, and water levels rising. Furthermore, if these types effects continue without being checked the end result for human and animal life on earth could be catastrophic. With this in mind, there are several people that have argued that this change has occurred as of natural causes. 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Essay on The Influences of Media on Establishing Teenage...

YOUTH CULTURE IN A YOUNG TEENAGE GIRLS LIFE Introduction As teenage girls seek to establish a sense of self, teens may experiment with different roles, activities and behaviors. This is an important process of forming a strong identity and developing a sense of direction through life. Mass media plays an important role in shaping the youth culture. As we all know that in the current modern society, internet, television and magazines has become the inseparable elements of a teenage girl’s life. Internet has become one of the most indispensable components of the youth generation. Visual ID A person develops his/her character depending on the environment that they grew up from. 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Furthermore, such pop cultural figures asRead MoreEssay on Cinemas Role in Society1719 Words   |  7 Pages Many young people today are learning about their world through electronic means – radio, television, video movies, computer games, virtual reality games and the Internet. In particular the visual environment of the electronic media is greatly attracting the print media in all its forms. How many children read comic books these days? Most would rather watch cartoons, or play arcade games or hand-held video games. We will be focusing on cinema and how it has culturally played a role in society. Read MoreChallenges Of The 21st Century And The Role Of Advertising1281 Words   |  6 Pagesfurther unhealthy lifestyles. Most of the youth are fond of fashion so whatever is being advertised in the television even a small kids copy their style so if there is some unfavorable advertisement showing it is likely to effect the children or teenage. 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